Empowering Women to Say Goodbye to Ineffective Period Solutions, and hello to something better.
CREATIVE / ART DIRECTION
When it comes to managing period pain, women have two options: home remedies that might work, or over-the-counter methods that fail us 70% of the time. The 'Not Another Home Remedy' taps into the collective frustration women feel when they’re looking to treat their symptoms, but get stuck with band-aid solutions instead. Daye are on a mission to close the gender pain gap, with a revolutionary CBD tampon that tackles period pain head-on.
